On Another Note

Have a great idea for a business? Wondering how to test out your product - without risking everything? If so, you might want to develop a minimum viable product (MVP) - a "version of a new product which allows a (development) team to collect the maximum amount of validated learning about customers with the least effort". Simply put, this approach to business testing puts products in the hands of end-users at the earliest possible stage with the goal of using 'early adopters' as real-life market testers.