Southern Billboard Discount

Offer Valid: 12/20/2019 - 12/20/2021


Shoals Chamber of Commerce is partnering with Southern Billboards to offer ads on the
new LED billboard located on US 72 reaching westbound traffic heading towards Florence.  Chamber members can sign up for complete services from designing your campaign to printing and installing your message at a more than 30% discount per month. 

Southern Billboards will offer a full slot of advertising space to its members.  This is an eight-second ad that appears 1350 times daily, or three full hours of screen time.  We'll divide that up amongst the participating Chamber members so that they get 1/8th of that time, which translates to 168 appearances daily, 22.5 minutes of screen time daily.  In real-world terms, the ad appears once every 6-7 minutes in the rotation.  All art design work is included in the $350 price. 
This is a limited slot, time sensitive offer!  All costs are paid in full upfront, then we will give you the contact info for the art design.  The service dates are January 1 - 31, if we have extraordinary interest, we will open up future months of advertising. When the slots are filled, we will roll to the next month slots. 
The Arbitron Out-Of-Home Advertising Report published in 2013, 39% of adults who have viewed a billboard have visited a store they saw advertised, 40% visited a restaurant. 29% of viewers have been motivated to visit a store within a week after seeing a sale or special.  Every business has a goal of using all forms of their advertising as a “drive to action”, with this in mind 40% of billboard viewers have watched a television program after seeing it advertised, 23% have tuned in to a radio station, 18% called a phone number for an advertised product/service, and 33% attended a public event or performance that was being advertised on a billboard. 40% of viewers noticed an ad that provided specific directions to a specific store, business, or restaurant location, and 26% have immediately visited those locations specifically because they saw the billboard ad!

US Hwy. 72 N/S, W/O Maury Drive, E/F, WB RHR

Florence Alabama's Digital Connection:

Placed on US 72, this is a right-hand read singular billboard with an excellent center read to traffic on approach due to the elevation and curvature of the road.  This billboard is placed immediately after crossing Shoal Creek Bridge.  It reaches westbound traffic heading west into Florence from Athens, Madison and Huntsville attracting both residents and tourists.

City of Florence, AL  35634
Facing: East (RR)
Latitude/Longitude: 34.84959/-87.57381
Face Size: 14'x48'
Weekly Impressions: 18+:181,538