Party Planning Made Easy

Party Planning Made Easy

Birthday Direct Boasts 18,000 Products for your Next Big Event
Looking for those perfect party supplies for your next celebration? If you’re hosting a circus soiree, a garden gala, or even an art-y party, you should enlist a Shoals-area business that’s one of the leading Internet retailers of children's birthday party supplies, party favors, and decorations for help!

Birthday Direct, founded in Muscle Shoals, Alabama in 1995 by Sherri Ann Stout, began as the party division of a retail chain of children's gift stores known as Babies, Birthdays, & Balloons. That following year, Sherri and her team launched, which now boasts more than 10,000 unique, made-in-house party supply products and a combined 18,000 products online.

I’m one of those happy clients of Birthday Direct. My soon-to-be six-year-old daughter is absolutely obsessed with Harry Potter, so it came as no surprise that she requested a full-blown Harry Potter-themed extravaganza for her upcoming birthday party next week.

It wasn’t difficult to know where to turn for my supplies. I simply visited and found six pages of results for products perfect for her party. I added several items to my cart and easily checked out within two minutes of the initial purchase process.

Because Birthday Direct is local, I didn’t have to worry about paying those annoying shipping costs. I just requested to pick my items up at their warehouse located in the Muscle Shoals Industrial Park at 120 Commerce Street. By the way, the team has five warehouses to store items and make their own designs onsite so you are getting lower prices in comparison to online resellers or big, box-office locations.

In a hurry for your event? Ordering through Birthday Direct was faster than Amazon Prime. I got a phone call from Faye, one of Birthday Direct’s Festivity Pros, the next day to let me know my order was ready to pick-up.

When the products arrived, my daughter was so excited to show all of her friends the decorations. I even had a cute, personalized note from Faye in the box.

After more than twenty years of serving customers online, it comes as no surprise that Birthday Direct was awarded the prestigious "Best Customer Service Program" from the National Party Retailing Association.  
The team at Birthday Direct really know how to put on a party. Visit to check out their collection of fun, festive items so your next big event will be the talk of the town.


Leave a Comment
* Required field